by Andrew Laird | Apr 8, 2016 | Buy Radio Jingles
The public is very choosy about what advertising they respond to. As a business owner, you should be as consistent and thoughtful as possible when reaching them. Turns out people are less aware of your advertising than you may realize. But in our fast-changing...
by Andrew Laird | Mar 15, 2016 | Buy Radio Jingles
Justin Bieber knows the power of custom music and lyrics…it’s key to engaging the public. So why add a custom audio logo to the marketing plan of your company? It starts with radio…but it certainly doesn’t end there. Convince an audience to embrace your...
by Andrew Laird | Feb 28, 2016 | Buy Radio Jingles
Consumers are more likely to respond when they like what they hear, not being told what they need. Every written word in advertising, no matter where—Google searches, print ads, or broadcast commercials—comes across the same when it’s being read. Most become part of...
by Andrew Laird | Feb 16, 2016 | Buy Radio Jingles
I get flack for how I load the dishwasher. But my partner discovered an ingenious method to point out the ridiculousness of my stacking method, while not offending my dish-placement. One night after attempting to force a large frying into the dinner plate rack, I...
by Andrew Laird | Mar 25, 2014 | Jingle Tips
After being in the radio jingle production business for over two decades, we’ve learned a few things. Here are 5 benefits… Every business wants it, but few know how to get it. Instant recognition. The kind you get when you hear a slogan, some piece of...